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Marketing Manager

Besst Group > Jobs > Retail > Marketing Manager

Job Description

A well-known supermarket chain in Mozambique is seeking an experienced Marketing Manager to lead all marketing, branding, and promotional activities. The ideal candidate must come from a Retail or FMCG background and have strong experience in developing marketing strategies that drive sales growth and customer engagement.

Key Responsibilities

  • Develop and execute marketing strategies to increase brand visibility and sales.
  • Lead all retail promotions, campaigns, and customer engagement initiatives.
  • Manage in-store marketing, merchandising, and brand positioning.
  • Conduct market research and analyze consumer behavior trends.
  • Coordinate with suppliers on joint promotions and advertising.
  • Oversee digital marketing and maintain a consistent brand image.
  • Manage the marketing budget and evaluate ROI on campaigns.

Requirements

  • Proven experience in Retail or FMCG marketing (mandatory).
  • Strong leadership and project management skills.
  • Excellent communication and analytical skills.
  • Ability to work in a fast-paced environment.
  • Fluency in English; Portuguese is a plus.

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